Sport Partnerships

Caesars Entertainment has great partnerships with many sports leagues and teams. In 2019, they became the NFL's first casino partner and formed a partnership with many teams in the cities with a Caesars property. With the launch of Caesars Sportsbook, the company became a powerful player in the sports betting world as an official partner of the NFL, the NHL, the MLB and the NBA. There are also a few Caesars properties that boast horse racing tracks. This partnership extends into some major stadiums. My team - I being the sole designer -  traveled to the Indianapolis Colts' Lucas Oil stadium for a walkthrough to determine branding opportunities. We were given the entire South Gate (now Caesars Gate) to advertise and cover in branding, working closely with the Colts team to complete the designs and installation in time for season kickoff. Below you will see a sampling of projects created for various Caesars sports ventures.